ROLE
Lead Designer & Art Director
DELIVERABLES
Brand identity, icon design, surface pattern design, wayfinding, library card design, brand standards guide
Lead Designer & Art Director
DELIVERABLES
Brand identity, icon design, surface pattern design, wayfinding, library card design, brand standards guide
Round Rock
Public Library
_______Round Rock Public Library’s new brand reflects the city’s growth and spirit, welcoming everyone from kids and seniors to entrepreneurs and lifelong learners. The layered logo nods to the building and the city, while a warm, city-inspired palette harmonizes with the municipal brand—creating a modern, approachable identity that feels personal to every visitor and proudly represents the library’s future.












CREDITS
Karen McKenzie, Creative Director