Mark

SigEp 2017
Grand Chapter Conclave –
Heroes

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ART DIRECTOR & LEAD DESIGNER

brand identity, print, exhibit design



The Sigma Phi Epsilon Grand Chapter Conclave brings together brothers for educational sessions, awards, and leadership elections. For the 55th Conclave, the existing “Heroes” theme was brought to life with a flexible “SigEp Heroes” logo and a supporting grid pattern that incorporated the fraternity brand and key conclave information. Applied across banners, signage, programs, and centerpieces, the system created a cohesive, engaging conference experience while allowing attendees to define what it means to be a hero.

CREDITS
Natalie Suarez, designer
Karen McKenzie, creative director

All work © Lauren Castro unless otherwise noted.