Mark
ROLE

Lead Designer & Art Director

DELIVERABLES

Brand identity & sub-brand designs, surface pattern design, website, print collateral, digital marketing, presentation deck templates, launch campaign, wayfinding



Sigma Tau Gamma  Fraternity

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Founded in 1920, Sigma Tau Gamma is a national fraternity committed to building noble generations of men through learning, integrity, excellence, leadership, citizenship, and brotherhood. Following a leadership transition, the organization refreshed its brand to create a bold, powerful identity that honors its legacy while engaging a new generation of potential members and remaining relevant for its esteemed alumni.
CREDITS
Natalie Suarez, Designer
Karen McKenzie, Creative Director

All work © Lauren Castro unless otherwise noted.